June 18, 2024

Create A Business Plan

Interesting Business

How We Helped a Management Consulting Firm Build Thought Leadership

How We Helped a Management Consulting Firm Build Thought Leadership

This post was co-authored by Natalie Botkins and Paulette Squicimari.

MEADE, a management consulting firm, provides advice to assist electronic, creative, and experiential advertising and marketing agencies scale their performance and realize expansion. On a quest to cement himself as a imagined chief in the space, MEADE founder and CEO Jeff Meade begun doing the job with Affect & Co.

To enhance brand recognition and advance his thought leadership, Affect & Co. labored together with Jeff to create and execute an helpful articles advertising and marketing system.

After we implemented a content material technique, such as lookup-optimized visitor-contributed content, MEADE was in a position to see some amazing outcomes.

Jeff worked with Impact & Co. for two many years, and through that time, we posted 14 visitor posts in 10 top rated publications in his marketplace. His article content have amassed tens of countless numbers of shares across Facebook, Twitter, and Pinterest, and his written content has a social reach of more than 6 million.

Just in just the earlier 12 months, we have found these enjoyable wins:

• Jeff’s guest posts have been published in the likes of Entrepreneur, Harvard Business enterprise Assessment Ascend, and Ad Age.

Entrepreneur, Harvard Business Review, and Ad Age

• Jeff’s Harvard Company Overview Ascend short article has produced extra than 32,000 social shares.

Harvard Business Review article has generated more than 32,000 social shares

• A guest publish posted in Entrepreneur has garnered a lot more than 6,600 shares, and sales opportunities typically point out this write-up when speaking with MEADE.

Entrepreneur article has generated more than 6,600 social shares• All round, the written content we’ve produced alongside one another:

Our content accounts for five of the top 10 referral traffic sources to the MEADE website. And it accounts for 31% of all referral traffic to the MEADE website.


To discover a lot more about how we have served providers attain their ambitions with content material marketing and advertising, look at out far more of our situation studies underneath!

Content Marketing Case Studies. Explore stats and data that showcase the ROI of working with us. Click here to read now.